If you watch TV, once in a while you'll see a good commercial, but how often do you see a campaign where you can't wait to see what they come up with next? Two companies of late really stand out to me as creating not only cool and edgy TV spots, but outstanding and effective campaigns!
First you have Apple with it's PC/MAC campaign...not only are they funny, but they REALLY get PC users thinking about switching...probably for the first time ever. Here are several PC/MAC spots, some you may have missed the first time around.
Second, is the Mitsubishi campaign of late...the spots are very cool, edgy and often integrate great music. Clearly they are going after a younger audience, and it must be working. Check out these two spots...First....Second
Please let me know if some spots or campains that you think kick butt.
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