From an online marketing perspective, your job is to drive traffic to your site...how do you do this? Well, there are many ways, however we're only going to talk about one here. If you don't currently have a blog, I encourage you to create one and link it up to your site...having extra relevant content about your product or service is very helpful in driving traffic. Blogger and WordPress are the two most popular blog services, both have simple and advanced applications. WordPress has more options and is more scalable than Blogger, but Blogger is very user-friendly for the beginner and they're owned by Google, so your content is indexed quickly. Check out both and decide which is best for your needs.
Once you set up your blog, it's important to get people to read it. Beyond telling all of your friends, colleagues and customers, here are 20 good ways to increase your visibility that I came across.
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