Tuesday, July 1, 2008

BIG News in Search Engine Marketing

There is no question Adobe (previously MacroMedia) Flash can do some amazing things. Flash is the very essence of "rich media," and has always had that "coolness" factor. However, from an online marketing perspective, Flash and other rich media apps like AJAX have mostly been invisible to the search engine spider bots—thus websites coded in RIAs (Rich Interactive Application) have had a difficult time generating any search engine traffic, let alone even getting indexed by the major search engines. That all seems to be changing according to an article from News.com. Click here to read.

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