Google just completed its acquisition of DoubleClick today...what does it mean? Well, Yahoo will probably find that it will face even more pressure to find a buyout partner for one. The DoubleClick deal will allow Google an entry into the display advertising arena and will transform it into a full service ad company with both display and search. This will further weaken Yahoo's ability to remain independent and further solidify Googles' dominance.
Let me know what you think?
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment