Thursday, December 4, 2008

THIS IS A GREAT SERVICE...CREATE A MAGAZINE WITH YOUR RSS FEEDS

This is a very cool idea/service in which you can create a magazine layout of your favorite RSS feeds. You select the feeds and how often you want the system to generate a PDF magazine file for you...daily, weekly, monthly, etc. Tabbloid

There is a motivating factor behind the service...it's by HP, so I'm thinking they want you to print this RSS magazine. This is the type of out-of-box thinking that companies need to do to generate more demand for their products. Just think how much more ink and paper HP can sell by creating a product/service like this? It's a Purple Cow idea if I've ever seen one.

Monday, December 1, 2008

FOOD FOR THOUGHT...

When it comes to your marketing, think about this... "When the only tool you have is a hammer, everything looks like a nail."

Thursday, November 27, 2008

A WHOLE NEW LEVEL IN TRYVERTISING

In China, Sampleplaza is a new showroom featuring brand-new products not yet available to the Chinese mainstream. Consumers are invited to visit Sampleplaza as often as they want and test out a diverse range of products, from exercise equipment to pantyhose, cosmetics to high-tech, drinks, BBQ sauce, soup and snacks.

In addition to trying out samples in the showroom, members are allowed to take home up to 5 items per visit as well. Either way, they need only fill out an online survey—a maximum of 10 questions per product—for each sample that they test. Products are listed online, so consumers can see what's available.

As I've noted before, tryvertising is very popular with today's ad-immune consumers, many of whom will gladly pay to be among the first to test something new and who will continue the spread the concept to others.

Website: www.sampleplaza.cn/eng

Wednesday, November 26, 2008

INTERESTING NEW PRESENTATION TOOL / APP

Here is a web-based presentation app that seems pretty versatile and useful. http://www.sliderocket.com/

GOOGLE MOBILE APP FOR I-PHONE IS PRETTY COOL!

Check out this Google YouTube video on their Mobile app for the I-Phone, it's pretty cool!

Sunday, November 23, 2008

TOP 10 WAYS TO IMPROVE YOUR WEBSITE TRAFFIC

I have put together a top-10 list of things you can do to improve your website traffic at least 3 fold. If you'd like the list, send me an e-mail and I'll be happy to forward. Mike@ShubicMarketing.com

FREE MARKETING WORKSHOP (PHOENIX PUBLIC LIBRARY)

The Fast Forward Marketing Braintrust is putting on a FREE Marketing workshop, called "Marketers For Food," on December 8th, 2008 at the Phoenix Public library in downtown Phoenix. Admission is FREE with a five can food donation to help the hungry this holiday season. Event is sponsored by St. Mary's Food Bank and the Fast Forward Marketing Braintrust, a group of highly experienced freelance marketers. Check out www.MarketersForFood.com for more information.